The Growth Phase Challenge
Moving from MVP to scale requires addressing technical debt, optimizing costs, and maintaining product quality as user base grows.
Technical Scaling
**Infrastructure**: Migrate from single-server to distributed systems. Use load balancers, CDNs, and caching layers.
**Database Optimization**: Implement read replicas, query optimization, and consider sharding for large datasets.
**AI Model Management**: Use model versioning, A/B testing, and gradual rollouts to improve models without disrupting users.
Cost Management
As usage grows, AI costs can spiral. Implement usage-based pricing, rate limits, and efficient model selection to maintain margins.
Product Evolution
Continuously gather user feedback and iterate. AI products improve with more data—ensure feedback loops inform model improvements.
Team Scaling
Hire specialized talent: ML engineers, DevOps, and product managers who understand AI product development nuances.
Key Metrics
Track LTV, CAC, churn rate, and infrastructure costs per user. Optimize these metrics systematically as you scale.
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